Charlotte Tankard And Katie Squirrell

Charlotte and Katie were awarded third place in the Black Sheep 2018 competition for this work. The brief was to design work about social drinking – whether the person wants an alcoholic or non-alcoholic drink. 

They felt that the pressure of drinking occurs the most at Freshers events, so they created a campaign called ‘Freshh’ which encourages focusing on being together, and not what you’re drinking. “You don’t have to be out of it, to be out”. 

Words: Charlotte Tankard And Katie Squirrell, Graphic Design

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